CBRE – Blue Sky Property Viewer
The CBRE Property Viewer is an innovative 3D interactive platform designed to revolutionize the way real estate professionals showcase and analyze properties. Built to provide an immersive and highly detailed digital twin of Toronto’s downtown core, this cutting-edge application empowers CBRE brokers and clients with unprecedented insight into commercial real estate opportunities. By combining advanced 3D modeling, interactive data layers, and customizable presentation tools, the Property Viewer transforms the traditional real estate experience into a dynamic and engaging digital showcase.
At the heart of the CBRE Property Viewer is a meticulously crafted high-fidelity 3D city model. Two fully modeled sections of downtown Toronto offer an ultra-realistic representation, while the surrounding areas are enhanced with photogrammetry-based visuals, ensuring a detailed and immersive experience. Users can freely explore the city, zoom into specific buildings, and rotate for a full 360-degree view, creating a seamless and intuitive way to interact with real estate properties.
One of the most powerful features of the CBRE Property Viewer is its interactive building selection and information display. Users can click on individual buildings to highlight them, access key data, and even customize the information shown. This enables brokers to tailor presentations with up-to-date property details, market trends, and investment insights. Additionally, the Market & Sub-Market Data Display overlays key financial and commercial metrics, helping clients make informed decisions about potential investments. The platform also highlights points of interest, such as mass transit hubs, fitness centers, hotels, and restaurants, providing a comprehensive view of the surrounding amenities and infrastructure.
Designed with real estate professionals in mind, the Property Viewer includes a built-in pitch creator tool, allowing brokers to curate personalized presentations with just a few clicks. By selecting specific buildings, customizing information, and initiating an automated pre-recorded experience, brokers can present a compelling digital walkthrough that highlights key properties, market trends, and client-specific data. Additionally, brokers can save and reload previous presentations, ensuring easy follow-ups and consistency in sales efforts.
Another groundbreaking feature of the CBRE Property Viewer is its cloud-based streaming technology, which eliminates the need for high-performance hardware. This means users can access the platform from any device with a browser, making it an ideal solution for brokers on the go. Whether presenting in a conference room, on a laptop, or remotely via a virtual meeting, the Property Viewer ensures seamless accessibility and performance.
To further enhance its impact, the CBRE Property Viewer includes a cinematic 4K promotional video, showcasing its capabilities and highlighting its role in the future of real estate visualization. This high-quality presentation tool serves as a powerful marketing asset, demonstrating the platform’s potential to prospective investors, developers, and stakeholders.
The development and implementation of the CBRE Property Viewer followed a structured timeline, ensuring smooth delivery and functionality. The Beta Toronto Proof of Concept (POC) was provided as a standalone .exe application, allowing for extensive testing and refinement. The full Toronto POC release was scheduled for Q3, with continuous enhancements based on client feedback. Additionally, support was provided to assist CBRE in acquiring and installing necessary sales office hardware, ensuring an optimal user experience.
The CBRE Property Viewer is more than just a visualization tool—it is a game-changer for the real estate industry. By offering an interactive, data-driven, and visually compelling experience, it enables brokers and investors to explore properties with unmatched clarity and depth. The platform’s ability to integrate market insights, provide real-time data visualization, and streamline presentations gives CBRE a significant competitive edge.
At the heart of the CBRE Property Viewer is a meticulously crafted high-fidelity 3D city model. Two fully modeled sections of downtown Toronto offer an ultra-realistic representation, while the surrounding areas are enhanced with photogrammetry-based visuals, ensuring a detailed and immersive experience. Users can freely explore the city, zoom into specific buildings, and rotate for a full 360-degree view, creating a seamless and intuitive way to interact with real estate properties.
One of the most powerful features of the CBRE Property Viewer is its interactive building selection and information display. Users can click on individual buildings to highlight them, access key data, and even customize the information shown. This enables brokers to tailor presentations with up-to-date property details, market trends, and investment insights. Additionally, the Market & Sub-Market Data Display overlays key financial and commercial metrics, helping clients make informed decisions about potential investments. The platform also highlights points of interest, such as mass transit hubs, fitness centers, hotels, and restaurants, providing a comprehensive view of the surrounding amenities and infrastructure.
Designed with real estate professionals in mind, the Property Viewer includes a built-in pitch creator tool, allowing brokers to curate personalized presentations with just a few clicks. By selecting specific buildings, customizing information, and initiating an automated pre-recorded experience, brokers can present a compelling digital walkthrough that highlights key properties, market trends, and client-specific data. Additionally, brokers can save and reload previous presentations, ensuring easy follow-ups and consistency in sales efforts.
Another groundbreaking feature of the CBRE Property Viewer is its cloud-based streaming technology, which eliminates the need for high-performance hardware. This means users can access the platform from any device with a browser, making it an ideal solution for brokers on the go. Whether presenting in a conference room, on a laptop, or remotely via a virtual meeting, the Property Viewer ensures seamless accessibility and performance.
To further enhance its impact, the CBRE Property Viewer includes a cinematic 4K promotional video, showcasing its capabilities and highlighting its role in the future of real estate visualization. This high-quality presentation tool serves as a powerful marketing asset, demonstrating the platform’s potential to prospective investors, developers, and stakeholders.
The development and implementation of the CBRE Property Viewer followed a structured timeline, ensuring smooth delivery and functionality. The Beta Toronto Proof of Concept (POC) was provided as a standalone .exe application, allowing for extensive testing and refinement. The full Toronto POC release was scheduled for Q3, with continuous enhancements based on client feedback. Additionally, support was provided to assist CBRE in acquiring and installing necessary sales office hardware, ensuring an optimal user experience.
The CBRE Property Viewer is more than just a visualization tool—it is a game-changer for the real estate industry. By offering an interactive, data-driven, and visually compelling experience, it enables brokers and investors to explore properties with unmatched clarity and depth. The platform’s ability to integrate market insights, provide real-time data visualization, and streamline presentations gives CBRE a significant competitive edge.
